TestMartâ„¢ Redifines Test and Measurement Marketplace

Major Site Enhancements Give TestMart Users More Power to Compare, Purchase, Sell and Maintain Test and Measurement Equipment Online

SAN BRUNO, Calif. - February 23, 2000 -
TestMartâ„¢, the leading information and commerce marketplace for the test and measurement industry, announced major enhancements to its comprehensive test and measurement Web site, which went live today. The newest version of testmart.com - the most visited test and measurement site on the Web - features significantly expanded content, integrated product comparison and automated commerce functions that make TestMart a more secure and convenient environment for transactions than ever before.

"With our latest improvements to testmart.com, we are again redefining the test and measurement marketplace," said Peter Ostrow, president and CEO of TestMart. "We are shifting purchasing power to the customer by providing an ever-expanding database of unbiased data including pricing and availability, application engineering, and robust online commerce capabilities. With these improvements our registered users will continue to receive the best possible value and support from research to equipment purchase to resale."

Important New Capabilities:
  • Content and Functionality: TestMart gives access and advanced detailed search functionality to over 750,000 specifications for 11,500 products in 75 product categories including recently added coverage of telecommunications and networking products. Over 200 application notes, information on more than 2,500 Cal Labs, and a directory of over 1,500 trade organizations, associations and societies are listed in searchable contact databases. Additionally, the Industry News section features regular, full-text contributions from Test and Measurement World, EE-Evaluation Engineering and exclusive industry analysis from Frost and Sullivan.
  • Commerce: TestMart boasts over 7,000 products available for sale on the Web site, including new instruments from dozens of leading manufacturers. The site is also the largest marketplace for certified refurbished products on the Web. The integration of the Compare Specs tool and Buy Online areas give users the power to simultaneously compare performance specifications and pricing while they determine whether to purchase, rent, or lease a new or refurbished product. Customers can also now establish the value and sell underutilized equipment to TestMart using the new Sell Online feature while a new automated order-handling feature helps facilitate purchases.
  • Support: TestMart's unparalleled secure online commerce capabilities are complemented by toll-free telephone support from qualified applications and equipment experts.

"As a neutral site with powerful search and compare capabilities, TestMart has established itself as the leading online test and measurement resource," said Luc Schoups, Alternate Distribution Programs Manager for Anritsu Corporation, a $1 billion, global manufacturer of test and measurement equipment. "Anritsu's focus is to bring the widest possible selection of world-class equipment to the test and measurement community and TestMart provides a vehicle to reach customers we couldn't reach before. By making our equipment available on TestMart we've established a truly synergetic partnership that is important to the future of our business."

"The latest improvements to TestMart make the database very functional," said Sarkis Kazarian, president of Delta RF Technology and a TestMart customer. "The Buy Online and Compare Specs areas are very accessible and the site overall is easy to use."

William Lake, an engineer at Spacek Labs added, "TestMart's sales service was excellent. The equipment I received was clean and calibrated and was delivered promptly. I'll definitely use TestMart again."

TestMart is a private company formed in 1998 to create community and to develop e-commerce applications for industrial technical equipment industries. The new headquarters are located at 851 Traeger Avenue, San Bruno, California 94066; Telephone: 650-624-0525, Fax: 650-624-0535. For more information on TestMart, e-mail jharrington@testmart.com. The TestMart Web site can be found at https://www.testmart.com/.

EDITORIAL CONTACT:
Martin Wolf
650.794.3705
mwolf@testmart.com